Monday, May 7, 2012

Why people fear sharks

Did you know people didn't always fear sharks?

In ancient times, Pliny The Elder described the canis marinus (shark) in his Natural History as “just as afraid of man as man is of it”. In fact, even the name he uses to describe the animal has a much different meaning than the term ‘shark’ that is used today. Canis marinus translates to ‘dog of the sea’ and was the primary word used in Europe for sharks throughout the Middle Ages. Using the term ‘dog’ suggests this beast is common and familiar, it was not until the sixteenth century when new words emerged to describe sharks in European languages: in Spanish, tiburón; in French, requin; and in English, shark that the connotations of ‘dog’ were discarded, allowing sharks to be reimagined as terrible monsters of the deep.

So how did we go from associating sharks with this:

To this:
It was not until 1916 that sharks became known as 'man-eaters'
On July 1, 1916 Charles Vansant, a 25 year old vacationing with his family in New Haven, went for a swim accompanied by his red Chesapeake Bay retriever. “As Charles swam toward shore, a bystander on the beach noticed something odd. A dark fin appeared in the water behind the young man… Someone on the beach cried across the waves, ‘Watch out! Watch out!’… The great jaws rose from the water, a white protective membrane rolled over the eyes, fifty triangular teeth closed with more than six tons of pressure per square inch, and the man and fish splashed in the spreading pool of blood”. Charles was pulled from the water by a lifeguard, but at 6:45pm, he died of shock and hemorrhaging.
On July 6th, 25 years old Charles Bruder, the bell captain of the Essex and Sussex Hotel in Spring Lake, was attacked by the predator and lost large portions of both his legs and died of severe blood loss. 
On July 12th, 11-year-old Lester Stilwell was attacked and killed by the shark while swimming in Matawan Creek with some other boys. Lester was believed to have drowned by the townspeople despite the other boys’ tale of the man-eating villain. Stanly Fisher went diving to rescue Lester’s body from the creek; as soon as Fisher located the body and dove to retrieve he called out “He got me!” A disturbance in the water and a huge tail was all that was seen of the stealthy killer as Fisher fought to escape. Fisher managed to get to shore, but he had lost a large portion of his right thigh and died from massive blood loss and hemorrhagic shock. That same day, 12-year-old Joseph Dunn was also attacked while swimming in the creek. Luckily, two men in motorboats saw the attack and rushed to the boys aid and were able to pull the boy to safety. Joseph survived with amputation of his left lower leg. 
Two days after the fifth attack, an 8.5-foot white shark was caught in Raritan Bay, about 4 miles from the mouth of Matawan Creek. Dr. Frederick Lucas examined the beast’s stomach contents and found a shinbone what appeared to be part of a human rib. No further attacks occurred and it was widely assumed that this was the creature responsible for the recent attacks.

Pop-culture immortalizes the fear of the Jersey Shore Attacks when Jaws is released in 1975

The Jersey Shore Attacks inspired Peter Benchley’s novel Jaws, which was later made into a film directed by Steven Spielberg. The film uses several techniques to allow the audience to make parallels to their own lives and experiences, which created the feeling that a shark could attack anyone on any shoreline. Jaws deliberately provokes emotion, but the audience suspends reality and completely immerses themselves into the story because they have identified with the characters and are committed to their survival as if it were themselves who were in peril. Humans are no longer running from saber tooth tigers, but the fight or flight mechanism still exists. Jaws extracts that primal fear of being hunted and eaten alive and people took the threat very seriously. 

Why are people afraid of sharks?
Most people describe the fear of the unknown, the fear of what is out of their control, and the fear of being eaten alive. From fear, attitudes are developed. Attitudes are described as, “a mental and neutral state of readiness organized through experience, exerting a directive or dynamic influence upon the individual’s response to all objects and situations with which it is related”. Attitudes cause a person to make opinions and conclusions without actually taking into account factual information.
Attitudes towards sharks are enhanced and reconfirmed by the media through frequent images of shark attacks. The media reports stories that arouse emotions, particularly of fear. Another technique the media uses is repetition. Lead stories are often sensational and showed over and over, the more often people see something (such as a news story) about a particular topic (such as shark attacks) the person believes this is a common occurrence and that it is a threat. 
In the summer of 2001, the media heavily reported three shark attacks along the US coast and caused hysteria with no actual factual basis. In fact, 2001 was an average year for shark attacks in the United States and was below average by international standards. Even current television programs, such as Shark Week on the Discovery Channel, reconfirm viewers’ preconceived ideas by devoting a large portion of their programming to attacks and images of White Sharks jumping out of the water as they attack prey or causing the animals to go into a feeding frenzy rather than showing them in their natural state or educating the public about the reality of these extraordinary beings.

~ST

1 comment: